This course provides students with a deeper understanding of the broadcasting industries—the business and economic structures, current and developing media technologies of acquisition and transmission and the career opportunities within each. Students also focus on formats, ratings, programming, state/federal regulations, digital transmission and video streaming. Hands-on practical information and skills assist students in the creation of resumes and portfolio materials.
Recommended Prereq: MCM130 and 3 additional MCM courses. Prereq: Consent of instructor.